WTA Attends the Opening Ceremony of the 41st China Harbin International Ice and Snow Festival
On January 5, the 41st China Harbin International Ice and Snow Festival officially opened at Harbin Ice and Snow World, welcoming distinguished guests from across China and abroad to celebrate this spectacular winter event. Mr. XU Qin, Secretary of the CPC Heilongjiang Provincial Committee and Chairman of the Standing Committee of Heilongjiang Provincial People’s Congress, announced the opening of the festival, while Ms. LIANG Huiling, Deputy Secretary of the CPC Heilongjiang Provincial Committee and Governor of Heilongjiang Province, delivered a warm welcome speech.
WTA Attends Launching Ceremony of Nihao! China: China Ice & Snow Tourism Overseas Promotion Season 2025
On January 5, the Launching Ceremony of NIHAO! CHINA: China Ice & Snow Tourism Overseas Promotion Season 2025 and the Dream of Winter Global Promotional Campaign was held in Harbin, Heilongjiang Province. The event was co-hosted by the Network of International Culturalink Entities and the Department of Culture and Tourism of Heilongjiang Province.
WTA Attends 2nd World Ice and Snow Economy of Cold Regions Conference
On December 19, the 2nd World Ice and Snow Economy of Cold Regions Conference was grandly opened at the Beidahu Ski Resort in Jilin City, China. Mr. XU Peng, Vice Chair of the World Tourism Alliance (WTA), was invited to attend the opening ceremony.
WTA Attends 2024 Trip.com Group Global Partner Summit
On December 18, 2024, the Trip.com Group Global Partner Summit was successfully held in Abu Dhabi, the capital of the United Arab Emirates.
WTA Attends the National Travel Agent Conference & Ganzhou Culture and Tourism Promotion Event
On December 13, 2024, the National Travel Agent Conference & Ganzhou Culture and Tourism Promotion Event was held in Ganzhou City, Jiangxi Province under the theme “Discover Ganzhou, Gather in Orange Township”.
Geared Up for a New Venture — The Future is Now — WTA·Xianghu Dialogue 2024 Summary
The “WTA·Xianghu Dialogue 2024” was held at the scenic city Sanya from October 30 to November 1. This marked the first time the leading platform for global tourism collaboration was held outside Hangzhou, making Sanya its inaugural international host city.
WTA Unveils New Research
Sanya, October 30 – At the WTA · Xianghu Dialogue 2024, the World Tourism Alliance (WTA) released two significant research findings, underscoring its commitment to sustainable tourism and rural revitalization.
WTA Announcement | WTA Welcomes 22 New Members
The World Tourism Alliance (WTA) proudly announced the addition of 22 new members following approval at the 3rd Session of the 2nd WTA Council.